In a crisis?
Crisis management internal and external, mediation, early warning.
Have a message?
Copy, press conferences, events, your interface to the media.
Words that work?
Audiences, wording, messages — your story.
COMMUNICATION · REPUTATION · COACHING
Stay in control — even when it gets loud.
Whether it's an acute crisis, an important message or a big appearance: we make sure the right message lands at the right moment — so your reputation holds.
Decades in Austria's leading media
- ORF
- Die Presse
- Kurier
- NÖN
A crisis takes minutes. The damage stays for years.
A quality issue, an accident, a cyberattack, fake news — suddenly you are in the spotlight. Whoever hesitates or stays silent loses the thing that takes longest to build: trust.
External
Media enquiries, online backlash, headlines.
Internal
Uncertainty, loss of control, no plan.
In principle
Nobody should face that alone.
WE KNOW THIS MOMENT
You don't have to go through it alone.
We know how it feels when the phone stops going quiet. For decades we have stood beside companies and executives in exactly those moments — calm, structured, dependable.

HOW IT WORKS
Working with R2K — in three steps
Step 01
Initial talk
Step 02
Strategy & preparation
Step 03
By your side
Step 01
Initial talk
Step 02
Strategy & preparation
Step 03
By your side
FREE & NON-BINDING
The crisis checklist
Eight points for the first hours of a crisis. Free — without having to talk to us yet.
How we support you
Three areas, one attitude: your message, clear and effective.
01 / 03
The difference is a plan.
WITH R2K BESIDE YOU
Panic, contradictory statements, silence at the wrong time.
A clear plan and a calm voice when it counts.
The media write your story — without you.
The right message at the right time.
Trust that took years is gone overnight.
A reputation that withstands the next crisis, too.
Your guides
You stay in control.
We help companies and executives stay in control during a crisis and in front of the media — so an incident never becomes a lasting crisis.
What you can rely on
Plain talk, no agency jargon
You always understand what we do and why — without buzzwords.
An honest assessment
In the initial talk we tell you openly whether and how we can help. Even if the answer is no.
Confidential
What you entrust to us stays with us. Discretion is the baseline in a crisis.
The view from inside
We know newsrooms from the inside — and what journalists ask for.
Let's talk, before others talk for you.
An initial talk costs you nothing — except the uncertainty of being unprepared when it counts.

